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MARCH 5th | 7:00PM (BRISBANE TIME)
| BILLY RICKMAN

FREE LIVE TRAINING REVEALS...

From Drips to Deluge

the art of leak free marketing

Marketing is no longer a luxury. It's a must for any serious dental practice. The challenge most face with marketing, is that most people do it wrong. In this free webinar, you will learn the three secrets to world-class, leak free marketing that most agencies won't tell you.

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MARCH 5th | 7:00PM (BRISBANE TIME)

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Secret #1

The Dental Funnel

Getting more patients to try your business and then moving them into high value treatments.

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Secret #2

Ads That Work

After spending over $50million on online ads, these are the things you need to know to create ads that work.

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Secret #3

Plugging the Holes

Manage your new leads properly ensuring you maximise conversion and results with every campaign.

the strategy

Create Leads. No Leaks.

Most challenges in marketing are from two main reasons. Firstly, the inability to attract quality leads and secondly, the inability to track, follow up and manage the leads that do come in. Here's what you need to know.

  • New patients, don't trust you - yet. You need to give them a reason to trust you in order to attract them.
  • 90% of decision making is emotional. Design ads that trigger emotional responses, which in turn lead to action.
  • Successful campaigns have specific follow up and management systems built in.
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About the Host

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Billy Rickman is a passionate presenter who has worked extensively with major companies and important personalities across multiple industries, including dental.

Billy has presented internationally and also coached clients from around the world. He is known for his high energy style that is engagement, fun and interactive.

Billy has invested in, established and operated over 20 businesses Australia wide and has a wealth of experience in business operations, but more specifically in marketing and sales.

Before venturing into the business world, Billy was a decorated sailor, serving in the Royal Australian Navy for 8 years. Billy served on two deployments to Iraq and Afghanistan and learned many lessons in leadership and discipline during his time in the military.

​Currently, Billy works within his media agency called The Media Anchor.

​The Media Anchor is a specialist media agency that focuses primarily on Dental - managing accounts who earn from $500,000 to tens of millions per year. With 90% of the client listing coming from the dental industry, it provides The Media Anchor a unique understanding of how the industry works, the specific treatments within it and additionally the patients that visit and utilise the treatments.

Within his time in Dental, Billy has also coached and mentored teams within organisations. Working with entire teams over longer periods has allowed Billy to gain huge insights not just into the industry, but also what makes each person within the business perform at their best.

​​Billy’s vast experience over time gives him countless tools to be able to support and guide any person who wants to excel at what they do.

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10K

Social Media Followers

$50M+

Spent on Online Ads

14Y

Time In Business

Success Made Easy

The Four Steps to Success

1.

Develop a Following

Create engaging content that triggers conversation. Don't just 'sell' your treatments, engage with your audience

2.

Market Intensely

Marketing should be ongoing and never ending. You should never turn marketing on and off depending on your how busy you are.

3.

Nurture Your Patients

Have flawless systems that maintains connection with your patient ongoing and infinitely, starting from the very first point of contact 

4.

Master Selling

Do not underestimate the need for effective sales strategies. With competition at huge levels, you must have potent ways to have more patients say yes.

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What Others Are saying

Maria Lucas, Dental Lounge

Billy is an engaging speaker who captivates his audience. He delivers relevant and logical systems to help transform the dialogue between the team and the customer to the point where we are doing and giving the best to our clients. He gets a 10 from me!

Dr Gamer Verdian, Sydney Implant Institute

Billy's content is incredible and much more importantly, the delivery is spot on and is presented in a way that is easily understood by dentists and other members of our team. Do not think twice about not going ahead, you will not have any regrets once it's done.

Dr Jeff Kho, Multi Practice Owner

Billy Rickman is a captivating speaker, entertainer who has a passion for ethical sales. His training helped our team breakthrough their personal barriers holding them back from great results. Recommended for every business owner wanting better conversions.

© 2025 The Media Anchor - All rights reserved

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© 2025 The Media Anchor - All rights reserved

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