Marketing is no longer a luxury. It's a must for any serious dental practice. The challenge most face with marketing, is that most people do it wrong. In this free webinar, you will learn the three secrets to world-class, leak free marketing that most agencies won't tell you.
Getting more patients to try your business and then moving them into high value treatments.
After spending over $50million on online ads, these are the things you need to know to create ads that work.
Manage your new leads properly ensuring you maximise conversion and results with every campaign.
Most challenges in marketing are from two main reasons. Firstly, the inability to attract quality leads and secondly, the inability to track, follow up and manage the leads that do come in. Here's what you need to know.
Billy Rickman is a passionate presenter who has worked extensively with major companies and important personalities across multiple industries, including dental.
Billy has presented internationally and also coached clients from around the world. He is known for his high energy style that is engagement, fun and interactive.
Billy has invested in, established and operated over 20 businesses Australia wide and has a wealth of experience in business operations, but more specifically in marketing and sales.
Before venturing into the business world, Billy was a decorated sailor, serving in the Royal Australian Navy for 8 years. Billy served on two deployments to Iraq and Afghanistan and learned many lessons in leadership and discipline during his time in the military.
Currently, Billy works within his media agency called The Media Anchor.
The Media Anchor is a specialist media agency that focuses primarily on Dental - managing accounts who earn from $500,000 to tens of millions per year. With 90% of the client listing coming from the dental industry, it provides The Media Anchor a unique understanding of how the industry works, the specific treatments within it and additionally the patients that visit and utilise the treatments.
Within his time in Dental, Billy has also coached and mentored teams within organisations. Working with entire teams over longer periods has allowed Billy to gain huge insights not just into the industry, but also what makes each person within the business perform at their best.
Billy’s vast experience over time gives him countless tools to be able to support and guide any person who wants to excel at what they do.
Social Media Followers
Spent on Online Ads
Time In Business
Develop a Following
Create engaging content that triggers conversation. Don't just 'sell' your treatments, engage with your audience
Market Intensely
Marketing should be ongoing and never ending. You should never turn marketing on and off depending on your how busy you are.
Nurture Your Patients
Have flawless systems that maintains connection with your patient ongoing and infinitely, starting from the very first point of contact
Master Selling
Do not underestimate the need for effective sales strategies. With competition at huge levels, you must have potent ways to have more patients say yes.
Billy is an engaging speaker who captivates his audience. He delivers relevant and logical systems to help transform the dialogue between the team and the customer to the point where we are doing and giving the best to our clients. He gets a 10 from me!
Billy's content is incredible and much more importantly, the delivery is spot on and is presented in a way that is easily understood by dentists and other members of our team. Do not think twice about not going ahead, you will not have any regrets once it's done.
Billy Rickman is a captivating speaker, entertainer who has a passion for ethical sales. His training helped our team breakthrough their personal barriers holding them back from great results. Recommended for every business owner wanting better conversions.
© 2025 The Media Anchor - All rights reserved
© 2025 The Media Anchor - All rights reserved